PunchDrunk

What Is Immersive Theater?

Immersive theater is a performance form emphasizing the importance of space and design; curating tangible, sensual environments; and focusing on personal, individual audience experience.2 The form has emerged over the past two decades as a major movement in performance and finds itself today within a mainstream moment. As a form which subverts much of the established relationships of conventional theater, its success can be seen as reflecting a larger need in today’s audiences. With much of contemporary life taking place in ungrounded, digital spaces audiences long to exist as physical bodies in actual locations; presented with a culture that is two dimensional, today’s audiences seek expansive, visceral stimuli; within a society lacking privacy, audiences find the prospect of an intimate,...

10 Immersive Theater Companies To Discover

Immersive theater has been proliferating throughout the contemporary performance and theater fields in the last 10 years. Discover 10 immersive theater companies working today. 1. PunchDrunk (London/NYC) www.punchdrunk.com “Since 2000, Punchdrunk has pioneered a game changing form of theatre in which roaming audiences experience epic storytelling inside sensory theatrical worlds. Blending classic texts, physical performance, award-winning design installation and unexpected sites, the company’s infectious format rejects the passive obedience usually expected of audiences. Punchdrunk has developed a phenomenal reputation for transformative productions that focus as much on the audience and the performance space as on the performers and narrative. Inspired designers occupy deserte...